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Data Curriculum

How does it work?

Data Science and Big Data are booming - but the experts are missing!

Data is everywhere. The amount of data we generate will increase exponentially in the coming years. More and more business models are based on collecting, structuring, analyzing and interpreting relevant data and making decisions or recommendations on this basis.

The development of data competence is forward-looking for Bertelsmann!

With the Data Curriculum, Bertelsmann University – in close cooperation with Corporate IT - provides a digital qualification program that is designed to impart this data competence. With this comprehensive learning offer, the skills and abilities can be acquired that are necessary to develop Bertelsmann into a data-driven company.

The contents are provided by top universities, tech companies and experts. Upon successful completion of the courses, participants can obtain certificates.

The Data Curriculum offers participants the opportunity to develop their individual knowledge independent of time and place, to build up data competence and thus qualify for current and new professional tasks.

And this is how it works:
Find out in which of the six data roles you work or in which role you want to develop further – from data scientist to business partner. Decide on an appropriate learning offer and discover which knowledge and which competencies you need:

Who am I?

Together with corporate IT, Bertelsmann University defined six data roles which provide a structure for the large subject area of data science. The roles encompass the entire ‘Data-to-Business’ process.

These comprise the following steps:

  • Data extraction, transformation & model implementation, operation ("Data Engineer")
  • Data exploration, analysis & modelling ("Data Scientist") 
  • Management and provision of master and transaction data ("Data Steward") 
  • Data analysis for the business ("Data Analyst" and "Business Analyst") 
  • Business specific visualization and communication ("Business Partner")







Click on the pictures to find out more about each role!

Which provider suits me best?

Bertelsmann University works together with three different learning partners:

  • Coursera
  • Udacity
  • reportingimpulse

Each learning provider has its own profile and differs, for example, in terms of content, the time investment and the price. This diversity allows interested participants to choose the offer which suits them best. You find the most important differences in the document Provider Comparison.

Would you like to get a first overview of the subject areas of the respective roles? Then please take the opportunity and learn with our free online course collections (including online courses from LinkedIn Learning, blog posts etc.). Here, you will get a first insight into the content of the individual topics and you can become familiar with the field of Data Science.

What do I need?

In order to learn the knowledge required for a role, Bertelsmann University has defined a competence catalog together with Corporate IT. Our learning partners have built learning paths on this basis. Each learning path contains a curated collection of online courses. 
The potential learning effort depends on the level of knowledge of the learner. An overview of the learning paths of the respective providers can be found in the role descriptions.

Further details



"Only five hours a week! That's possible. We have to close the gap between business and technology so that we can jointly generate new business ideas.

I can recommend both, Udacity and Coursera. If you are looking to learn programming skills like "Python", sign up for Udacity. It is super intense and hands-on!

However, if you prefer classic university-style lectures, you may wish to take advantage of Coursera's many possibilities. For example, I use to listen to lectures on my way to work."

Till Theile, Director Project Financial Services, Arvato SCS